Pricing
Premium work. Small-business pricing.
Websites start at $1,500. Software, design, and automation start at the prices below. You always get a fixed price in writing before any work begins.
Every project is quoted individually. The prices on this page are estimates to help you plan, not a fixed menu. Your actual quote comes after a free discovery call, based on what you really need.
Cost & timeline
What a website costs
The kind of build agencies charge five figures for, priced for small businesses. The ranges below are estimates, not a fixed menu — every project is quoted to its real scope after a free discovery call, and we’re flexible on budget.
Starter
Typical range
$1,500 – $3,000
2–3 weeks
The full custom treatment, scaled to a smaller site.
- Up to 5 pages
- Custom, mobile-first design
- Contact form & technical SEO
- Optional care plan for updates
Growth
Most commonTypical range
$3,000 – $7,500
3–6 weeks
More pages, more moving parts, and the everyday content in your hands.
- 6–15 pages
- Edit your blog, team, hours, and photos
- Booking, email, or CRM integrations
- Blog or resources section
Custom
Typical range
$7,500+
6–10 weeks
Online stores, customer portals, and larger platforms — anything that behaves more like an app than a brochure, scoped to fit however big it gets.
- E-commerce or client portals
- Custom features and logic
- Third-party API connections
- Priority support after launch
Typical timeline
From kickoff to launch. The darker bar is the usual minimum; the lighter end is how long it can run.
Quotes are fixed. If the scope changes mid-project, we agree on the change in writing before any extra work happens.
After launch
Care plans
Launch is the start, not the finish line. A care plan keeps your site online, secure, and current — pick the level of help you want.
Essentials
Keep it online
Per month
$25/mo
or $250/year
Everything needed to keep the site live, fast, and safe.
- Hosting and SSL certificate
- Uptime monitoring
- Security updates
- Changes billed at $150/hour as they come up
Care
Most popularKeep it current
Per month
$50/mo
or $500/year
New staff photo, updated hours, a reworked service description — handled.
- Everything in Essentials
- 30 minutes of changes each month
- Quarterly performance snapshot
- Member rate of $125/hour for extra time
Priority
Keep it improving
Per month
$125/mo
or $1,250/year
For busy seasons, campaigns, and sites that change often.
- Everything in Care
- One hour of changes each month
- Full monthly performance report
- Priority turnaround
- Member rate of $125/hour for extra time
Partner
Your developer on retainer
Starting at
$600/mo
Quoted per client
For businesses whose website is central to how they sell. Agency-level development without the agency.
- Everything in Priority
- A dedicated block of development hours
- Monthly strategy call
- A running roadmap of improvements
- New features, not just fixes
Pay yearly and get two months free. Partner retainers are quoted per client based on the hours you need.
Quoted to fit
Software, design, and automation
These projects vary more than websites do, so each one shows an estimated starting point. Here's what a first project usually looks like and what moves the price — your exact number comes from a free call and a written quote.
SaaS & Web Apps
Starting at
$7,500
Estimate · quoted per project
Most projects start with
A focused MVP: the one workflow your product lives or dies on, built properly so it can grow.
What moves the price
- User roles and screens
- Payments and subscriptions
- Integrations with other tools
- Reporting and admin tools
UI/UX Design
Starting at
$1,000
Estimate · quoted per project
Hire me to build it and the full design fee comes off the build. Website design is always included.
Most projects start with
A redesign of the screens that matter most, as a clickable prototype you can review before anything is built.
What moves the price
- Number of screens and flows
- Whether you need a reusable design system
- Rounds of revision
AI & Automation
Starting at
$1,000
Estimate · quoted per project
Most projects start with
One workflow automated end to end — the task your team repeats most, handled without anyone copying and pasting.
What moves the price
- How many tools it connects
- Rule-based steps or AI steps
- Volume it has to handle
- Ongoing running costs, estimated up front
How a quote works
- 1
Free discovery call
You tell me what’s in the way. I ask a lot of questions.
- 2
Written scope and quote
A fixed price for a clearly defined scope — what’s in, what’s out, and when it lands.
- 3
Build, with no surprises
If the scope changes, we agree on it in writing before any extra work happens.
FAQ
Pricing questions
Are these prices fixed?
No — they’re estimates to help you plan. Every project is quoted on its own after a free discovery call, because two “simple apps” can be weeks apart. Software, design, and automation vary the most, so they show a starting point rather than a range.
Is the final quote fixed?
Yes. Once we agree on a written scope, the price holds. If you want to add something mid-project, we price the change and agree on it before any extra work starts.
How can you charge less than an agency?
No account managers, no sales team, no office overhead. You work directly with the engineer building your project, so you pay for the work itself.
What if my budget is smaller than the range?
Tell me anyway. There’s often a smaller first version that solves the most pressing problem, with the rest added later when it makes sense.